Our Work

How Our Brands
Became The Go-To 

Real examples of how we turn media exposure into trust, visibility, and consistent deal flow. Making our brands the first call.

Scott Coldwell

Broker-Owner, Coldwell Real Estate Services
Ocala, Florida
21 Years In Business
Real Estate
#1
Most Recognized Real Estate Brand in Ocala
6 Year
Ongoing Partnership
Multi-Channel
Omnipresent Market Coverage
“TD Touchpoint helped us build a true omnipresent presence in the Ocala market. From endorsement radio and television to streaming audio, billboards, and digital platforms. Their strategy has helped position us as the go-to name for homeowners and created consistent deal flow for our team.”
Overview
Scott Coldwell needed more than a marketing vendor. He needed a media partner who could help make his brand the most recognized name in the Ocala real estate market. We built a multi-channel strategy designed to surround his audience across the moments and platforms that matter most.
objective
Establish Coldwell Real Estate Services as the dominant, most recognized real estate brand in the greater Ocala market while driving consistent inbound seller and buyer opportunities.
Media Strategy
Radio
Daily morning and afternoon drive endorsements on Ocala's most-listened-to stations. Host-read spots build deep personal trust between Scott's brand and the local audience.
Television
Primetime and news adjacency spots across local network affiliates. TV gives Scott the visual authority that reinforces recognition built through audio.
Connected TV
Precision-targeted streaming video ads served to Ocala homeowners with intent to buy or sell, on Roku, Tubi, and premium streaming apps.
OOH
Strategic static and digital billboard placements on key commuter corridors and near high-traffic zones. Physical presence reinforces brand recall across the entire market.
Streaming Audio
Targeted ads reaching homeowners aged 35–65 within the Ocala metro — extending reach to cord-cutters and on-the-go listeners.
OOH
Strategic OOH placements on key commuter corridors and near high-traffic retail zones. Physical presence reinforces brand recall across the entire market.

Carol Royse

CEO, Carol Royse Team
Phoenix, Arizona
40 Years In Business
Real Estate
Top 10
Most Recognized Real Estate Brand in Phoenix
13 Year
Ongoing Partnership
Multi-Channel
Omnipresent Market Coverage
“TD Touchpoint helped us turn media exposure into real trust with homeowners. Their strategy across radio, television, podcasts, and digital platforms has kept us top-of-mind in one of the most competitive real estate markets in the country. They don’t just place ads — they help you build a brand that wins.”
Overview
Carol Royse needed more than marketing — she needed sustained authority in a highly competitive Phoenix market. We partnered to build a consistent, high-frequency presence across trusted media channels, positioning her team as the go-to choice for serious sellers.
objective
Establish Carol Royse Team as the most trusted and recognized real estate brand in the Phoenix market — driving consistent inbound seller opportunities and reinforcing long-term brand authority.
Media Strategy
Radio
Daily endorsement-based radio campaigns on top Phoenix news/talk stations. Host-read messaging builds credibility, trust, and familiarity with local homeowners.
Television
Strategic TV placements in news and primetime slots. Visual exposure reinforces authority and amplifies recognition built through radio.
Podcasts
Host-read endorsements on local Phoenix sports podcasts combined with dynamic podcast ad placements. This approach captures both deep local trust and scalable, targeted reach across broader audiences.
OOH
High-impact billboard placements across major Phoenix corridors, reinforcing brand recall and maintaining constant visibility in high-traffic areas.
Streaming Audio
Campaigns executed through the iHeart Audience Network, extending Carol’s reach beyond radio into Pandora, podcasts, and other streaming platforms — increasing frequency across devices and listening environments.
OOH
Strategic OOH placements on key commuter corridors and near high-traffic retail zones. Physical presence reinforces brand recall across the entire market.

Vinny Steo

Broker-Owner, Vinny Steo - Your Home Sold Guaranteed Realty
Baltimore, Maryland
23 Years In Business
Real Estate
Top 5
Most Recognized Real Estate Brand in Baltimore
8 Year
Ongoing Partnership
High-Frequency Presence
Dominate Share of Voice Across Local Radio
“The difference with TD Touchpoint is their understanding of endorsement-driven marketing. They know how to position agents alongside trusted media voices in a way that drives credibility and real results. Their team makes complex campaigns simple and effective.”
Overview
Vinny Steo needed a strategy that would make him the most recognizable and trusted name for homeowners across his market. Instead of spreading budget across multiple channels, we focused on building deep market penetration through consistent, high-frequency radio endorsements. By aligning with multiple trusted hosts, Vinny’s message is reinforced throughout the day — turning familiarity into inbound opportunities.
objective
Establish Vinny Steo as the most recognized and trusted real estate name in his market through high-frequency, multi-host radio exposure — driving consistent inbound seller and buyer opportunities.
Media Strategy
Radio
Daily host-read endorsements across three of the region’s most influential talk radio stations. Multiple trusted voices reinforce Vinny’s message throughout the day, building familiarity, credibility, and consistent inbound demand from local homeowners.

More Customers.
Better Customers.

Capture high-intent customers already in the market. Then reinforce your brand across the channels that make you the obvious choice.
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